Lecture & Book Signing – The Big Book of Color Psychology

Colors have a greater impact than words.
Why do we trust some people immediately—and others not?
Why are we magically drawn to certain colors, while others subconsciously create distance?

In this presentation, you’ll gain a thorough yet surprisingly practical insight into evidence-based color psychology. Drawing on the latest research, I’ll show how colors influence our perception, our decisions, and the impression we make—often in a fraction of a second and usually without us even realizing it.

Among other things, you’ll learn:

  • what your color preferences actually reveal about your personality,
  • how colors signal friendliness, competence, or dominance,
  • how to use colors strategically to create an authentic impression—in everyday life, at work, and in communication.

Following the lecture, there will be a book signing for the new book.
“The Big Book of Color Psychology” will take place – with an opportunity for personal exchange.

An evening for everyone who no longer wants to leave color choices to chance.

January 15, 2026, starting at 4:00 p.m. Book signing – 3Burgen Bookstore, Lüdinghausen

January 15, 2026, starting at 6:00 p.m. Lecture at Hotel Restaurant Mutter Althoff in Olfen – Vinnum (by invitation only from the Rotary Club of Selm)