Colors are not only beautiful.
Germany’s leading color expert, Prof. Dr. Axel Buether, gets to the bottom of the mystery of colors in this popular non-fiction book. As a product of evolution they fulfill vital functions for nature and man. We communicate incessantly with our environment through the language of colors, which secretly has a great influence on our emotional life, our social behavior and our health.
If we open our eyes, we see – colors!
The world is colorful, colors give it contour and form, but only one percent of us consciously process them. Axel Buether exposes them as the greatest communication system on earth and explains how we humans perceive colors. He describes how they control our behavior without us noticing, and what role they play in our well-being, even our health.
Above all, he reveals how colors affect our psyche.
To this end, Buether takes a look at the 13 primary colors, traces their symbolism in cultural history, and breaks down their effects on our psyche. An informative and exciting color panorama that gives us insight into the latest findings of color research and shows how we can use this knowledge in our everyday lives.
Sunday mornings are great for drinking coffee or tea in your pyjamas while listening to ICA-Belgium’s online Color Talks!
For more information view website of the organizer Interdisciplinary Color Association Belgium
